2017 Mclaren F1 Team - Honda

[Quantum]

As predicted, Castrol is just a supplier, its logo isn't even in the car (at least I haven't noticed it). Sensodyne is gone, no wonder the marketing guy got fired

It all stems from the overvaluation McLaren had on their marketing value to sponsors. They could get more, but the Dennis obstinacy to lower the value meant the cars ran almost devoid of sponsors, costing more than it gained.

In commercial terms, Dennis refused to budge from his rate card demands to sponsors and this resulted in several of the company’s long-term backers departing. Hugo Boss, Diageo and Exxon Mobil have all gone elsewhere because they don’t believe that a McLaren sponsorship is worth what Dennis believes it is worth.

https://joesaward.wordpress.com/2016/11 ... mclaren-2/

A good piece if you have the time to read all of it.

As for the livery, a missed opportunity.

[a1b2i3r45]

It's customary that all teams say during launch that come Australia cars will be completely different. But what they mean is that it will be different in terms of understanding, set-up, handling etc of the car. Visually they tend not to change much during testing. So fingers pretty much uncrossed. A season battling with FI, Williams and Renault.

[torpor]

Last year's designs may have been a little colorless but always of high quality and coherent.
But this one is very clumsy. If you plan to do something like a design revolution you shouldn't copy the ten years old design of a poor Russian backbencher team.
Ron will rage – rightly!

[the EDGE]

Apparently he said to who? there's nothing about it on his twitter feed

I heard is some comment reply he said...i am blocked from his account because i told him normal people can't drink milk and tea like British do...

You mean like normal people can't make a decent cook breakfast either, I mean just how do you normal people manage to murder something so delicious as the Great British banger, sorry...sausage?

[f1rules]

someone in here posted this, i just made the fw and rw black

[f1rules]

but yeah everyone always says its the launch spec, so that really cant be used as an excuse

[dr_cooke]

someone in here posted this, i just made the fw and rw black
https://dl.dropboxusercontent.com/u/248 ... tled-4.jpg

So much better. I'd like to see that with orange FW and white RW

[GoranF1]

ESPN


Indications are not so positive, however. Behind the scenes there are rumours that the newest version of the Honda power unit remains underpowered when compared with its rivals, and casting an inexpert eye over the MCL32 on launch the car looks to be significantly more substantial -- heftier, even -- than the others we've seen so far. If the car is as heavy as it looks, 2017 could prove to be another annus horribilis for the team.

[Italiano]

Everyone was so bent over the idea of orange. All that was talked about in Mclaren threads wah MUH ORANGE, MUH TRADITION.

And the Mclaren, as ever, does things in the most useless way possible.

Hillarious(ly bad).

[Vasconia]

someone in here posted this, i just made the fw and rw black
https://dl.dropboxusercontent.com/u/248 ... tled-4.jpg

I would paint the FW in black and orange, but it looks good anyway.

[the EDGE]

ESPN


Indications are not so positive, however. Behind the scenes there are rumours that the newest version of the Honda power unit remains underpowered when compared with its rivals, and casting an inexpert eye over the MCL32 on launch the car looks to be significantly more substantial -- heftier, even -- than the others we've seen so far. If the car is as heavy as it looks, 2017 could prove to be another annus horribilis for the team.

Heavy? You can tell a car is heavy by looking at it? wow, us Brits needs scales to do that, you normal people are amazing

[GoranF1]

ESPN


Indications are not so positive, however. Behind the scenes there are rumours that the newest version of the Honda power unit remains underpowered when compared with its rivals, and casting an inexpert eye over the MCL32 on launch the car looks to be significantly more substantial -- heftier, even -- than the others we've seen so far. If the car is as heavy as it looks, 2017 could prove to be another annus horribilis for the team.

Heavy? You can tell a car is heavy by looking at it? wow, us Brits needs scales to do that, you normal people are amazing

Espn

[adrianjordan]

ESPN


Indications are not so positive, however. Behind the scenes there are rumours that the newest version of the Honda power unit remains underpowered when compared with its rivals, and casting an inexpert eye over the MCL32 on launch the car looks to be significantly more substantial -- heftier, even -- than the others we've seen so far. If the car is as heavy as it looks, 2017 could prove to be another annus horribilis for the team.

Heavy? You can tell a car is heavy by looking at it? wow, us Brits needs scales to do that, you normal people are amazing

Maybe ESPN stands for Extra-Sensory-Perception News...

[AMG.Tzan]

From bad to worst for this livery...every year i am thinking...hmm last year's was better! Maybe their first one in 2015 was the best Can't understand how a team of this scale can't get a livery right!! They really need a big title sponsor so that they can paint the car around it!! Because at the end of the day it was always the title sponsors that made Mclaren's livery look great! At first it was Marlboro then it was West and then Vodafone!! But then there is Renault's example..last year's livery was spot on i think!!

[Scuderia1967]

someone in here posted this, i just made the fw and rw black
https://dl.dropboxusercontent.com/u/248 ... tled-4.jpg

Much, much better