djos wrote:
Even in Australia Nico is passed over for Lewis, hell even Jensen has had frequent advertising gigs here and F1 is a niche market ! Nico just isn't interesting, he's just another soulless corporate robot.
It's why drivers like Webber and Ricciardo are so loved regardless of results, they have spirit and fight hard.
which is exactly the reason why it is the nail in the coffin not to see Wehrlein get that drive period.
If you look at Wehrlein, he's a big unknown, to be honest as a weird face - i know that's really superficial,
but the fact is, he has zero 'celebrity' state, and at best has a face that belongs in a order-by-telephone-fashion-magazine.
there is zero marketability for the dude, and it's a really really reaaaaly big if whether he's 'tough enough' to endure the stress of a giant-team like Mercedes. Chances are higher that he crumbles and has worse mental breakdowns than Kvyat in regards that the chances are that he pops out as a winning machine. A gamble too big to risk, especially since there are little to zero signs that he 'is the next big thing'.
And to be honest, that same goes for Bottas. Yes i rate bottas fairly higher than Wehrlein, but the reference point has not been made yet to give adequate judgement there. In any case, Bottas is as gray and exciting like the concrete wall in a public parking lot, and just as marketable.
Again, i cannot but point towards Fernando Alonso. He's a known face, a well-respected face, has a gigantic fanbase, has 'passion' and is supremely marketable in a variety of directions. I think he would be the perfect 'compliment' to the already existing 'exposure' through Hamilton - Alonso is able to fill the areas where Lewis has less 'fanbase'.
Yes Lewis has fanbase everywhere, but we can and should all agree that the 'bigger' fanbase of Lewis is to be found in the UK, The United States, Asia, Canada and 'the Arab world'. He has a lesser fanbase in LatinAmerica in comparison to those countries mentioned before. Yes he has fans in LatinAmerica, sure.
If we look at the fanbase Nico has, i can only imagine it being mostly German, a handfull of UK, and a decent amount of 'upper class' uptights. Switzerland, Austria, etc. I don't think Monaco is such a big treasure to dig in.
Where we look at Alonso, then it's a different picture.
Alonso has an absolutely IMMENSE fanbase, and a VERY, very big fanbase in any Latin country; LatinAmerica [all], Spain, Italy, and then he ALSO has a very big following through the rest of the world. Alonso really 'fills in' the 'gaps' left by Lewis.
AND additionaly - again - Alonso has a supremely marketable character. Alonso in the same promotional material scoops up gigantic results in comparison to a boring unknown Wehrlein.
Bottas is equally grey, and does not fill any area that he isn't already filling with Williams-Mercedes.
Nothing to gain there.
Again, Mercedes would be MAD not to do anything in their power to grab Alonso by the horns.