EU slams Ferrari over Marlboro partnership

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Tim.Wright
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Re: EU slams Ferrari over Marlboro partnership

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I think its pretty obviously the barcodes are there due to Marlboro's presence. Its the same size, colour, location as the Marlboro logo was on the engine cover back in the 90s.

Weather its subliminal advertising or not is something that is NOT so certain.

As someone has already mentioned, Ferrari can't really claim it as their livery because its all over the Ducati bikes and overalls.

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We shall see if the barcode stays if/when Ferrari and Phillip Morris part ways.

Tim
Not the engineer at Force India

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Pandamasque
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Re: EU slams Ferrari over Marlboro partnership

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It's obvious that the barcode stands for Mablolol for anyone who followed F1 for over 5 years.

2005 every Mablabla ad was replaced with some sort of bars for certain races (rear wing, engine cover, top of the monocoque, bargeboards, lateral cockpit protection...)
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subliminal Likely Strike ad collides with subliminal Marblolo ad

2007 - new Mumbrolo logo = new barcode
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It couldn't be any more obvious. However nobody can forbid using certain type of stripes, bars or trim just because they remind us of something. As I said Morip Phillips should be very happy about this whole row because it reminded everyone what the bars stand for and the value of their advertising is higher now.

autogyro
autogyro
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Re: EU slams Ferrari over Marlboro partnership

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Absolutely as obvious as the nose in front of your face.

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GTO
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Re: EU slams Ferrari over Marlboro partnership

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The EU & those 'leading doctors" have done a fantastic job of providing free publicity to Marlboro. The smoke had cleared & no one was talking about cigs. or smoking. Now everyone will be talking about this HOT topic. Hmmm. Brilliant, very brilliant way to get people to quit! =D> Perhaps they should put full page ads. in newspapers around the world to protest the illegality of the Ferrari/Marlboro partnership. :lol:

autogyro
autogyro
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Re: EU slams Ferrari over Marlboro partnership

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GTO wrote:The EU & those 'leading doctors" have done a fantastic job of providing free publicity to Marlboro. The smoke had cleared & no one was talking about cigs. or smoking. Now everyone will be talking about this HOT topic. Hmmm. Brilliant, very brilliant way to get people to quit! =D> Perhaps they should put full page ads. in newspapers around the world to protest the illegality of the Ferrari/Marlboro partnership. :lol:
It is Ferrari that is benefiting directly with money from those who die of lung cancer. It is a sick and corrupt way to run an F1 team and has given them an unfair advantage over other teams for years.
If this money is taken from them, perhaps F1 can at last be seen as modern, in balance with todays societies and prepared to establish fair sportsmanship.

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GTO
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Re: EU slams Ferrari over Marlboro partnership

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F1 & the motorsport industry is benefiting also.

neilbah
neilbah
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Re: EU slams Ferrari over Marlboro partnership

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Whilst u lot all debate this im going outside to smoke a barcode.

Think ive got a piccy somewher of rob smedley and most of the fezza mechanics lighting up their barcodes in the pitlane after last years silverstone GP

manchild
manchild
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Re: EU slams Ferrari over Marlboro partnership

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That's just the part of rape of Enzo's heritage I've talked so much here over the years.
Marlboro also sponsored Scuderia Ferrari as secondary sponsor from the mid 1980s as a result of company president Enzo Ferrari, who refused to allow "outside" sponsor brands to appear on his team cars. After his death in 1988, Marlboro began to take over as the primary sponsor, which they would be later officially branded as Scuderia Ferrari Marlboro.
http://en.wikipedia.org/wiki/Marlboro_%28cigarette%29

LDM couldn't wait to get his hands on the company. First thing he did after Enzo died was to directly ignore his will and put sponsor on car. He even took Enzo's last private car out of Ferrari museum and gave it to some bozo.

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Last edited by manchild on 04 May 2010, 22:16, edited 1 time in total.

dumrick
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Re: EU slams Ferrari over Marlboro partnership

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autogyro wrote:It is Ferrari that is benefiting directly with money from those who die of lung cancer.
I do believe that those that die of lung cancer don't finance Philip Morris anymore.

dumrick
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Re: EU slams Ferrari over Marlboro partnership

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manchild wrote:LDM couldn't wait to get his hands on the company. First thing he did after Enzo died was to directly ignore his will and put sponsor on car. He even took Enzo's last private car out of Ferrari museum and gave it to some bozo.
Montezemolo even had the guts to tarnish Enzo's sporting heritage, since the Commendatore had managed to turn the Scuderia in a laughing stock in the 80's and LDM just spit on its heritage and started winning WDC's... [-X

autogyro
autogyro
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Re: EU slams Ferrari over Marlboro partnership

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LDM did that did he?

:lol: :lol: :lol: :lol: :lol: :lol: :lol: :lol: :lol: :lol: :lol:

timbo
timbo
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Re: EU slams Ferrari over Marlboro partnership

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manchild wrote:First thing he did after Enzo died was to directly ignore his will and put sponsor on car.
Ferrari had Longines stickers for a long time, and Marlboro appeared at 1986.

dumrick
dumrick
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Re: EU slams Ferrari over Marlboro partnership

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autogyro wrote:LDM did that did he?

:lol: :lol: :lol: :lol: :lol: :lol: :lol: :lol: :lol: :lol: :lol:
Surely did. Or the initiative of hiring Jean Todt was taken by Enzo's ghost?

To further detail my statement, the fact is that even Enzo himself surely didn't pay much attention to all the silly things Enzo said. Otherwise, we would have had up until 1988 Ferrari F1's with front engine and inboard drum brakes.

Giblet
Giblet
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Re: EU slams Ferrari over Marlboro partnership

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People who smoke don't think this is a big deal, tobacco money should be allowed, but they have blinders on that don't allow them to understand that a corporation like PJM has control of every day of their lives.

People who have managed to dig deep and quit begin to actually HATE these companies and what they stand for, and how evil they are at the core. You begin to despise them for putting a product on the market that they intentionally make more addictive. Benzene in tobacco doesn't add to flavor, doesn't make the pleasure of smoking greater, doesn't do anything but make nicotine more addictive by 12x.

I don't hate Ferrari for accepting money from a source like the Marlboro Man (who died as a result of smoking), but I might actually like them if they were to take the high road, and stop taking these funds on purely ethical reasons.
Before I do anything I ask myself “Would an idiot do that?” And if the answer is yes, I do not do that thing. - Dwight Schrute

manchild
manchild
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Re: EU slams Ferrari over Marlboro partnership

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timbo wrote:
manchild wrote:First thing he did after Enzo died was to directly ignore his will and put sponsor on car.
Ferrari had Longines stickers for a long time, and Marlboro appeared at 1986.
Longines was technical partner to Ferrari, not sponsor. They were providing time keeping equipment to team. Just like Agip that was providing fuel and lubricants.

http://www.longines.com/brand/history/l ... -formula-1
Marlboro also sponsored Scuderia Ferrari as secondary sponsor from the mid 1980s as a result of company president Enzo Ferrari, who refused to allow "outside" sponsor brands to appear on his team cars. After his death in 1988, Marlboro began to take over as the primary sponsor, which they would be later officially branded as Scuderia Ferrari Marlboro.
autogyro wrote:LDM did that did he?

:lol: :lol: :lol: :lol: :lol: :lol: :lol: :lol: :lol: :lol: :lol:
Yep (2:30)

[youtube]http://www.youtube.com/watch?v=q_6bPI0d ... r_embedded[/youtube]

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